Work
EXS
Social media content creation and photography production for EXS.
Client
EXS
Type
Visual Design
Year
2024
Duration
3 Months
Project
EXS is a family-run condom company with a long-standing presence in the sexual health market. I supported the brand by creating a variety of marketing assets, focusing on a fun and approachable tone to normalise conversations around sexual health while maintaining a clear, modern, and consistent brand presence across digital channels.
Key contributions included:
Developing social media content for all platforms
Producing and retouching photography for new product launches
Crafting a fun, approachable tone to reduce stigma and awkwardness
Ensuring brand consistency across all digital marketing assets
Project
EXS is a family-run condom company with a long-standing presence in the sexual health market. I supported the brand by creating a variety of marketing assets, focusing on a fun and approachable tone to normalise conversations around sexual health while maintaining a clear, modern, and consistent brand presence across digital channels.
Key contributions included:
Developing social media content for all platforms
Producing and retouching photography for new product launches
Crafting a fun, approachable tone to reduce stigma and awkwardness
Ensuring brand consistency across all digital marketing assets
Project
EXS is a family-run condom company with a long-standing presence in the sexual health market. I supported the brand by creating a variety of marketing assets, focusing on a fun and approachable tone to normalise conversations around sexual health while maintaining a clear, modern, and consistent brand presence across digital channels.
Key contributions included:
Developing social media content for all platforms
Producing and retouching photography for new product launches
Crafting a fun, approachable tone to reduce stigma and awkwardness
Ensuring brand consistency across all digital marketing assets
Photography
Original stock imagery in the sector felt repetitive and overly polished, with standard product shots appearing flat. In response, playful photographs were created using products and everyday objects arranged to suggest light-hearted innuendos. This built a distinctive, flexible visual library for social content, making the brand feel more human, approachable, and visually engaging.
Photography
Original stock imagery in the sector felt repetitive and overly polished, with standard product shots appearing flat. In response, playful photographs were created using products and everyday objects arranged to suggest light-hearted innuendos. This built a distinctive, flexible visual library for social content, making the brand feel more human, approachable, and visually engaging.
Photography
Original stock imagery in the sector felt repetitive and overly polished, with standard product shots appearing flat. In response, playful photographs were created using products and everyday objects arranged to suggest light-hearted innuendos. This built a distinctive, flexible visual library for social content, making the brand feel more human, approachable, and visually engaging.
Related Works
