Work

360 Signs & Graphics

Full brand refresh and website redesign for a signage and graphics company.

360 Signs

Client

360 Signs & Graphics

Type

Brand Strategy

Year

2025

Duration

1 Month

Project

360 Signs & Graphics is a signage and graphics company providing bespoke solutions across a range of sectors. They required a full brand refresh to better reflect the quality and scale of their work. The project focused on creating a cohesive, modern identity and digital presence to support future growth.

My role involved:

  • Redefining the visual identity through updated colour palettes, typography, and logo concepts

  • Designing a new website to create a clear and consistent digital experience

  • Developing a flexible brand system to support ongoing business expansion

  • Working closely with a developer to refine and deliver the final website outcome





Project

360 Signs & Graphics is a signage and graphics company providing bespoke solutions across a range of sectors. They required a full brand refresh to better reflect the quality and scale of their work. The project focused on creating a cohesive, modern identity and digital presence to support future growth.

My role involved:

  • Redefining the visual identity through updated colour palettes, typography, and logo concepts

  • Designing a new website to create a clear and consistent digital experience

  • Developing a flexible brand system to support ongoing business expansion

  • Working closely with a developer to refine and deliver the final website outcome





Project

360 Signs & Graphics is a signage and graphics company providing bespoke solutions across a range of sectors. They required a full brand refresh to better reflect the quality and scale of their work. The project focused on creating a cohesive, modern identity and digital presence to support future growth.

My role involved:

  • Redefining the visual identity through updated colour palettes, typography, and logo concepts

  • Designing a new website to create a clear and consistent digital experience

  • Developing a flexible brand system to support ongoing business expansion

  • Working closely with a developer to refine and deliver the final website outcome





Branding

Three branding routes were explored, each testing different colours, typography, and logo ideas while keeping a darker base palette with brighter accents for contrast. The final direction combined elements from two routes, pairing high-visibility orange with blue tones to create a balanced, modern look.

Branding

Three branding routes were explored, each testing different colours, typography, and logo ideas while keeping a darker base palette with brighter accents for contrast. The final direction combined elements from two routes, pairing high-visibility orange with blue tones to create a balanced, modern look.

Branding

Three branding routes were explored, each testing different colours, typography, and logo ideas while keeping a darker base palette with brighter accents for contrast. The final direction combined elements from two routes, pairing high-visibility orange with blue tones to create a balanced, modern look.

Website

The website was designed with a strong focus on user experience, using clear page structures and content hierarchy so key information could be understood quickly. Textural elements were introduced to add depth and visual interest, helping the interface feel more dynamic and engaging. Simple interactions guide users without overwhelming them, and the site was built responsively to ensure a clear, consistent experience across devices.

Website

The website was designed with a strong focus on user experience, using clear page structures and content hierarchy so key information could be understood quickly. Textural elements were introduced to add depth and visual interest, helping the interface feel more dynamic and engaging. Simple interactions guide users without overwhelming them, and the site was built responsively to ensure a clear, consistent experience across devices.

Website

The website was designed with a strong focus on user experience, using clear page structures and content hierarchy so key information could be understood quickly. Textural elements were introduced to add depth and visual interest, helping the interface feel more dynamic and engaging. Simple interactions guide users without overwhelming them, and the site was built responsively to ensure a clear, consistent experience across devices.